Evaluation

What have you learned from your audience feedback?

The Magazine Advert Finished.

The main feedback from the project is that it was nicely set out with a strong image. The good points were that it was neatly placed and had a very sleak and slender look. However the problems that came back were that in some places it wasn't in your face enough which is a key point to any advert. I therefore felt it was neccesary to increase text size and keep a font which intertextualized with the CD cover. The image of the CD cover which was previously in the bottom left hand corner was also said by more than one critic that it was too small. So i increased the size of that and made the writing next to it a more clear light blue colour so it was more visible over the darker background. i then applyed a drop shadow to the texts and this give it en enhanced finish.

The CD Case Finished


The feedback for my CD cover was positive. Out of 20 people asked 120 said it was visually appealingand the only changes which were recomended were making the text in the top right slightly bigger, I did this minor alteration and am pleased with the finish.

The Back Cover Finished.



Again out of the 20 people asked, they all replyed it was neatly set out and intertextualized nicely with the front cover. They said the colours and crossed line link the front and back nicely. and the effect used on the surfer on the back was similar to that of the front.
The points i have taken away and changed however are the style of title. Where as before the title was simple 'Jack Johnson' i spent some time developing a title which envelopes the CD name and so the J and the N at the beginning and end of the title help to frame the title 'superhuman' and generally give the title a more fulfilled look which is not only visualy appealing but it also gives me a basis which i could use on the fron and in the magazine advert to help give the cd cover a better feeling of continuity.

The Inside Covers Finished.



The feedback for the inside was good however a few of the people when asked about the overall look said that it looked like it was maybe too plain or missing something. I agreed with the comments and thought more text was needed not only to fill out the page a bit more but also to give the CD a little extra something which is nice for a customer when they buy a product like this. So I went for adding the lyrics of one of the songs which is in the album, i tryed to wrap it around the image of the surfer as best i could as he is a focal point and i didn't want to obstruct the image as much as possible. I am pleased with the result and dont htink i have over done it.